Google Joins the PowerListings Network: You can now sync your location information with Google directly from Yext! Learn More
Blog

April 28th, 2016

Introducing Publisher Suggestions

We’re always looking for ways to help you improve the information and content that appears online about your locations – from correcting inaccuracies in your data, which confuse customers, to powering real-time updates for enhanced content like photos and special offers. Today, we’re introducing a new way to optimize your location data with Publisher Suggestions.

April 21st, 2016

Google’s Removal of Right Rail Ads: Navigating an Organic Ship in a Sea of Paid Advertising

“Google began 2016 by firing a proverbial shot across the bow of the desktop SEO ship. But never fear, the organic search ship is not sunk yet. It may need a few repairs and enhancements, but it’s still a sea-worthy vessel.”

iProspect’s Head of Owned Media, Steve Beatty, gives his perspective on how Google’s removal of right rail paid search ads on desktop browsers is impacting millions in the local search community, including advertisers, agencies, experts, and SEOs alike.

February 18th, 2016

Customer Spotlight: See How Sweetgreen and Top GMB Contributor, Joy Hawkins, Use Yext’s Google Integration

Yext puts a spotlight on customers sweetgreen, a national fast-casual restaurant chain, and Joy Hawkins, a top GMB contributor, who are already leveraging Yext’s Google integration to power real-time updates across Google Search, Google Maps, and ads.

November 19th, 2015

10 Holiday Tips for Location Marketers

We’ve drawn on our expertise from years of helping top brands prepare for the holidays to compile our 10 Holiday Tips for Location Marketers. Download our free guide today to make the most of this holiday season!

September 3rd, 2015

Yext’s Comparative Listings Study Results Show Significant Variation Among Verticals

Yext recently conducted a three-month study of 31,000 businesses using PowerListing Analytics to measure how the completeness of a listing affected impressions, listing views, special offer clicks, and Yelp page views. The results were definitive and showed significant variation when broken down by vertical.

August 18th, 2015

Yext 2015 Comparative Listing Study

In the days of the Yellow Pages, a business needed three pieces of information to get found: name, address, and phone. With a range of search tools at their disposal, the issue for today’s consumers isn’t finding what they need, it’s making a decision about which business to choose. To be successful businesses need to […]