Digital Marketing

resources-blog-160322

Goodbye Right Rail: What Google Paid Search Changes Mean for Local Marketers

Google recently removed the right rail, paid search ads on desktops. As is the case for any big Google change, this development will cause a massive ripple effect impacting millions of advertisers, agencies, experts, and SEOs alike. Yext's new whitepaper, "Goodbye Right Rail: What Google Paid Search Changes Mean for Local Marketers," compiles insights from industry experts to break down exactly what this means for the digital marketing community, and what you can do today to optimize for this new format.

Mar 22, 2016