Project the ROI in Digital Knowledge Management for your Restaurant Brand
Restaurants can receive up to 10x more web traffic on maps, apps, directories, and voice assistants than on their own website. The challenge for a […]
Dec 12, 2018
Industry Insights
Dec 12, 2018
Great Marketing Minds On Consumer Engagement
In our last Great Marketing Minds post, we asked several experts from across the field of Digital Knowledge Management to share their thoughts on chatbots. […]
Use Local Pages to Improve Search Visibility
Now more than ever, consumers expect the answers they see in search results to be relevant to their context and location. And when 75% of […]
Dec 11, 2018
Great Marketing Minds On Chatbots
In our last Great Marketing Minds post, we asked a few of our favorite experts in Digital Knowledge Management to discuss how they see the […]
Dec 10, 2018
Organic Search Trends to Watch in 2019
The digital marketing landscape is shifting rapidly, and shows no sign of slowing down in 2019. It wasn’t long ago that a basic search engine […]
Dec 6, 2018
Great Marketing Minds On Brand Persona
Digital marketers today are witnessing a fundamental paradigm shift — one that’s moving us away from the typical process, of building information and content for […]
Dec 3, 2018
Great Marketing Minds On AI
We are living through the most complex time in the history of marketing — digital marketing, in particular. Only a decade ago, knowing about search […]
Nov 30, 2018
Manage Q&A on Your Google Listings with the Latest GMB API Update
Today, Google launched version 4.3 of its Google My Business (GMB) API. This update includes features that help businesses engage with consumers more easily on […]
Nov 28, 2018
Ditch the Survey Tool, Everything You Need Is in Your Restaurant Reviews
Imagine providing your operations team with quantitative guest experience data that will also improve your restaurant’s online reputation — without requiring customers to take a […]
Nov 8, 2018
Your Restaurant Can Show Up in the Google Local Pack. Here’s How.
When you search for a restaurant online, you’ll often receive a single answer — known as a Knowledge Card. This type of Google Search result […]
Nov 2, 2018