If I tasked you with delivering ten heavy packages to the top floor of a skyscraper, which would you take: the elevator or the stairs? […]
In today’s mobile-first world, reviews drive awareness and consumer decisions about where to eat, where to shop, etc. A recent Yext study found that a […]
Consumers are starting to search for holiday gifts, and you only have so many opportunities to reach them. Now, more than any other season, your […]
For most retailers, the holiday season accounts for around 20% of annual sales. When a single shopping period can make or break a business’ entire […]
It isn’t just consumers who are on-the-go. You are, too. Whether you’re a professional marketer, web developer, or SEO, you have to meet your clients […]
Yext’s EVP of Partnerships, Christian Ward, and Director of Marketing, Liz Walton, recently hosted a webinar titled, “Dupes and Dopps: How Bad Data is Killing Your Business.” The topic of the webinar was duplicate listings (or as we call them, doppelgängers).
Having incorrect information on online listings is bad for any business, but it's particularly damaging for brands in the food services industry. A recent Yext survey found how customers respond to incorrect information and how that can affect your business in the long run.