Online reviews have emerged as one of the most important aspects of digital marketing and reputation management, across nearly every consumer-facing industry from food services […]
Jul 22, 2021
We all know we’re in the middle of a crisis right now. The spread of COVID-19 has thrust the world into a time of unprecedented […]
Apr 2, 2020
All healthy relationships depend on trust. That includes the relationship between a brand and its customers — both loyal and would-be. But in 2020, this […]
Feb 26, 2020
Reputation management done right empowers marketers. It enables them to put their customer experience on display for prospects via reviews and ratings, while also helping […]
Jan 2, 2020
Consumers today conduct more research and have access to more information about businesses than ever before. The problem for marketers? Too much of the information […]
Oct 22, 2019
Do reviews impact your search performance? The answer is a resounding yes, with Google confirming that “high-quality, positive reviews from your customers will improve your […]
Oct 14, 2019
According to Mary Meeker’s Internet Trends 2019 report, 88% of U.S. consumers use a second digital device while watching TV. They’re searching for content related […]
Jun 19, 2019
Responding to reviews can help your business gather valuable insight, create customer advocates, and even win new business. What’s more, brands that respond to 60% […]
Apr 17, 2019
Google’s Questions and Answers (Q&A) feature has been a key piece of the Knowledge Card since August 2017. Since the answers can come from a […]
Apr 15, 2019
Your brand’s online reputation directly influences whether customers choose to do business with you. Reviews are a huge part of this. 88% of consumers trust […]
Apr 11, 2019