Investing in an AI strategy is top of mind for many brands, and it’s good that people across from industries and consumer segments are paying […]
Jul 24, 2019
With search engines furnishing rich results at the top of search engine results pages (SERPs) — from the knowledge panel to the map pack — consumers […]
Jul 22, 2019
According to Mary Meeker’s Internet Trends 2019 report, 88% of U.S. consumers use a second digital device while watching TV. They’re searching for content related […]
Jun 19, 2019
If you follow search trends as closely as we do, you’ve probably seen a bit of hand-wringing from marketers and SEOs over no-click searches. No-click […]
Jun 12, 2019
People turn to Google more than 5 billion times per day to get answers*, and they expect those answers to be correct. Google is, after […]
Jun 7, 2019
High-intent keywords refer to search terms consumers use that indicate a higher likelihood to take a particular business action — typically one resulting in a […]
Jun 4, 2019
Reputation management is the process of overseeing every factor that influences public perception of your business. It’s exactly what it sounds like — managing your […]
Mar 14, 2019
Understanding the difference between branded and unbranded terms, and how to rank for them in organic search, is critical for marketers looking to build domain […]
Feb 28, 2019
In the early era of online shopping, retailers kept their online and offline channels separate, seeing these consumer behaviors as distinct. Today, we know that […]
Jan 30, 2019
If you own a local business, or oversee digital marketing for a brand that operates physical locations, you’re likely all too aware of just how […]
Jan 3, 2019
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