With 90% of all homebuyers searching online for their home, and 42% of this group using the internet as their first step in the home buying process — before contacting an agent — the time is now for the mortgage industry to ensure their data is consistent and accurate everywhere consumers search.

Download and discover:

• How physical locations give mortgage lenders an edge, and how you can use this to your advantage to drive consumers to your branch offices

• How accurate, relevant, and consistent online data can help you rank higher in search

• How to optimize your business by creating pages for each of your offices and officers by adhering to Schema.org best practices