From Keywords to Questions: Strategies for the New Customer Journey
Tuesday, May 14th at 1pm ET / 10am PT

Thank you for watching our webinar.
AI-powered search services like Google and Alexa keep getting smarter, and consumer expectations keep rising. People now ask complex questions in search, and they expect accurate answers — everywhere.
In this webinar, you’ll discover:
- Ways new search experiences are changing consumer expectations
- Why your brand needs to build its own knowledge graph
- How to implement an answers-first digital marketing strategy
Marc Ferrentino
Chief Strategy Officer
