Meet Jessica
Jessica Cates is a B2B content marketer with nearly 20 years of experience turning complex ideas into clear, practical guidance — fueled by curiosity, caffeine, and a love of great storytelling. At Yext, she blends research, insight, and empathy to help marketers navigate AI, optimize brand visibility, and outperform competitors. A recovering startup addict, Jessica previously led content at a unicorn company and has been featured in HuffPost and Inman News.