Webinar

Improving the Patient Experience Through Better Patient Access

84% of patients perform a search after receiving a diagnosis. And modern AI services like Google and Alexa have trained them to expect immediate answers to their healthcare questions. But your marketing tech stack isn’t prepared to deliver them, leading to a poor patient experience and deficits in patient access. Learn how IHA utilizes Yext Search to answer natural language questions — putting direct answers in front of patients during their moment of need. In this webinar, you’ll discover: - The value of provider data in driving patient access to your providers and organization - How to map patient intent to the right provider to solve the patient’s healthcare needs - How IHA uses the power of Search to improve patient acquisition and patient experience

84% of patients perform a search after receiving a diagnosis. And modern AI services like Google and Alexa have trained them to expect immediate answers to their healthcare questions. But your marketing tech stack isn't prepared to deliver them, leading to a poor patient experience and deficits in patient access.

Learn how IHA utilizes Yext Search to answer natural language questions — putting direct answers in front of patients during their moment of need.

In this webinar, you'll discover:

  • The value of provider data in driving patient access to your providers and organization

  • How to map patient intent to the right provider to solve the patient's healthcare needs

  • How IHA uses the power of Search to improve patient acquisition and patient experience

Sam Torres
Manager, Program Development
Carrie Liken
Head of Industry, Healthcare
Meghan Brescia
Brand Strategy Manager