Google Joins the PowerListings Network: You can now sync your location information with Google directly from Yext! Learn More
Blog

June 9th, 2016

Yext Webinar: Healthcare’s Location Data Crisis: Patient Satisfaction Starts with Accurate Listings

When it comes to location data, recent Yext research shows that the healthcare industry has a crisis on its hands, with nearly a third of all facilities and practitioners lacking any local listings, and close to half of the existing healthcare listings showing significant inaccuracies. This is more troubling when you consider that in the […]

May 5th, 2016

May 2016 Google My Business API Update: Everything You Need to Know

Today, Google released a significant update to the Google My Business API, which fuels Yext’s PowerListings integration. With this update, Google is providing businesses more control over their location data and has added automation to a few steps in the process of managing a Google My Business account. Here’s everything you need to know.

April 13th, 2016

Jay Baer Webinar Video & Recap: How to “Hug Your Haters” to Make A Positive Impact

Last week, Yext’s CMO Jeff Rohrs hosted a webinar with marketing expert Jay Baer focusing on mobile’s disruption of the customer service industry. In today’s digital world, the customer voice has been amplified to an unprecedented level, and just one negative review can cause a significant ripple effect. Baer shares his expertise on why customer service is the new marketing, and how brands can “hug their haters” to actually improve customer loyalty and increase business performance.

April 1st, 2016

Learn How to “Hug Your Haters” in New Webinar Featuring Marketing Expert Jay Baer

In today’s digital world, it takes just one dissatisfied customer posting their grievances online to cause a headache for an entire corporation. You can’t control what people say about you, but you can control how you react. Join Yext’s new webinar to hear marketing expert Jay Baer and Yext CMO Jeff Rohrs discussing how to handle unhappy customers and best practices for online reputation management.

March 24th, 2016

Yext Webinar: Optimizing for Google’s New Local Search Layout

Google recently removed ads from the right rail of its search engine results page, sending shockwaves through the Search Engine Marketing and Search Engine Optimization worlds. Now, the only search results users see above the fold for local queries are ads and the local pack (including the map), which makes appearing in that local pack more critical than ever before.

Join us for our webinar Tuesday, March 29th, at 1pm ET, with Local SEO Guide’s Andrew Shotland and Yext’s Raj Nijjer, to learn why Google made this change, how it impacts desktop and mobile, and how to optimize for this new local search layout.

March 2nd, 2016

Yext Webinar Recording: Take Control of Your Location Data on Google with Yext

Last week, we hosted a webinar on our Google integration featuring Yext’s own CEO, Howard Lerman; VP of Product (and former Googler), Jon Kennell; and RVP of Partnerships, Bryan Rutcofsky. You can now view that webinar on-demand to learn about the details of the real-time integration, why this is a game-changing development for local search, and how you can get your business synced with Google today through the Yext platform!