Yext is the global location data management leader, and our mission is to help people go places. The award-winning Yext Location Management Platform enables companies of all sizes to manage location data across their websites, mobile apps, internal systems, and the industry’s largest ecosystem of maps, apps, social networks, directories, and search engines including Google, Apple, Facebook, Bing, and Yahoo. Our products—PowerListings®, Pages, and Xone™—enable the world's 50 million businesses to drive face-to-face and digital interactions that boost brand awareness, drive foot traffic, and increase sales.
Based in the heart of New York City with a growing team of over 500 employees worldwide, Yext has been recognized as one of America's fastest growing companies by the Inc. 500 (#212 in 2015), one of Forbes Most Promising Companies (2014 & 2015) and one of Fortune's Best Places to Work (2014 & 2015).
GymTicket.com offered lead generation to local businesses.
Expanded across local verticals utilizing award-winning pay-per-call technology to help local businesses find high quality leads, including LocalVets.com, TVRepairman.com, and Chiroappointment.com
Launched PowerListings to help small businesses own and update their information on leading sites, maps and apps with one click.
The Enterprise team helps large multi-location businesses manage their location information online.
With "Turbo" updates businesses could update their information in real time, beating the industry standards.
Separated the pay-per-call business as Felix to focus entirely on PowerListings.
Yext sold Felix to IAC.
Howard declared that if the company reached 100,000 customers in 2012, he would cut his (very long) hair. We passed the goal and Howard, true to his word, cut his hair.
Moved from the 12,000 sq. ft. office in Chelsea Market to the 40,000 sq. ft. office in 1 Madison Avenue. The new office includes a Fun Room complete with custom poker table, and our first NAP pod.
PowerListings+ content lists (Bios, Calendars, Menus, Products/Services) to show customers why they should visit.
Continued to build the PowerListings Network by adding Facebook and Bing.
Yext received a number of prestigious accolades in 2014, appearing on lists including Forbes' Most Promising Companies, CNBC's Top 50 Tech Disruptors, Fortune's Best Small & Medium Places to Work, and Crain's Fast 50.
Introduced Pages, local landing pages for each location on owned and operated websites.
The Citrrus team joined Yext as our first acquisition and to lead our professional services department.
Launched the ability to suppress duplicate listings on 48 directory sites.
Launched PowerListings Global, the world's first global listings network, with 38 publishers including native networks in Germany, the UK, and Canada.
Acquired European Digital Presence Management Company, InnerBalloons, to accelerate international expansion.
Launched Xone, the revolutionary new way to engage your mobile audience
In 2015 Yext received numerous noteworthy distinctions, including a prestigious ranking on the Inc. 500 list, and recognition for the second year in a row on Forbes' Most Promising Companies, Fortune's Best Small and Medium Workplaces, and Crain's Fast 50 lists.
Howard Lerman founded Yext in 2006 with a single goal: to build an impactful, great company with super talented people.
Howard is a proud graduate of TJHSST and barely graduated from Duke University.
Brian is Co-Founder and President of Yext, and also serves as a member of the Board of Directors.
Brian also sits on the Board of Directors of Food Genius and the Cornell Entrepreneurship Advisory Council, and advises several NYC Tech startups.
Brian attended Cornell University and graduated without distinction.
Wendi has spent the last twenty years working in the tech, media and internet space.
Wendi graduated from Georgia Tech and currently serves on the Georgia Tech Advisory Board. She was named 40 Women To Watch Over 40 in 2013.
Tom serves as Yext's Chief Operating Officer, supervising engineering, operations, and development of the company's product portfolio.
Tom graduated with highest honors from Princeton University with a degree in philosophy.
Steven Cakebread serves as Yext's Chief Financial Officer and is responsible for Yext's global financial operations.
Steve has served as a senior financial executive at rapidly growing technology companies for the past four decades.
Steve holds a BS in business from the University of California, Berkeley, and an MBA from Indiana University.
Jeffrey K. Rohrs serves as CMO of Yext and leads all global brand, enterprise, and partner marketing initiatives.
Jeff's first book, AUDIENCE: Marketing in the Age of Subscribers, Fans and Followers (Wiley 2014), has been lauded by marketers and executives alike as a must-read for those interested in the rise of proprietary audience development as a core marketing responsibility.
Marc Ferrentino is Yext's EVP of Strategy and is responsible for partnerships, Yext's global Xone and PowerListings publisher networks, corporate development, and any strategic initiatives. Prior to joining Yext, Marc was the Founder and CEO of Nomi Technologies which was acquired in 2014.
Marc has worked as a senior executive in R&D, Product Development, Marketing, Sales, and Enterprise Strategy for high growth technology companies throughout his career, including serving as the Chief Technical Officer of SaaS at BMC Software and Chief Technical Architect for Salesforce.com. Marc has been very active in the NY tech startup scene for almost 20 years and currently advises several startups.
Marc holds a B.S. in Electrical Engineering from the University of Michigan and has participated in the M.A. of Statistics program at Columbia University.
Jonathan Cherins serves as Yext's EVP of Small Business and Partner, responsible for running both businesses in the U.S. Prior to Yext, Cherins held the roles of CMO, General Manager of Reservation Solutions, and EVP of Americas & Enterprise at TravelClick from 2010-2014.
Cherins has extensive experience in general management, marketing and sales leadership and go-to-market execution in the Information, Media, and SaaS industries. Prior to TravelClick, he held a variety of leadership positions at Dun & Bradstreet and was a founding employee at Juno Online Services, which went public in 1999.
Cherins has a BA from the University of Michigan and an MBA from Columbia University.