Enable Your Digital Agents with Yext for Insurance
The way consumers find insurance agents has changed significantly. The customer journey is no longer linear, and customers are looking for deep attributes about agents in search, on maps, and through voice assistants, chatbots, and more. These changes present a massive opportunity for forward-thinking brands to capture local market share and retain existing clients. Help your agents take control of their digital presence with Yext for Insurance.
The new non-linear customer journey requires your agents to be in control of their digital presence, everywhere. Work with Yext to power information like name, address, phone number, languages spoken, and types of insurance accepted — both on your agents’ own websites, as well as third-party listings on search engines and maps. Acquire new clients by driving top of the funnel growth, removing customer friction, and improving conversion rates for net new clients and households.
Happy and effective agents are critical to the success of your company. That’s why Yext for Insurance is a frictionless solution that empowers them to take control of their digital presence. If they need to change their hours or update their phone number, they can simply make an update in the Knowledge Manager — or text the Knowledge Assistant to update the information anywhere customers can find it online.
Whether you need to integrate with your back end systems, a CMS (like Adobe), or a third-party SaaS system (like SalesForce), Yext can help. When your agents make an update to the Knowledge Manager, Yext can share that information with your other systems using our consumer grade APIs or pre-built integrations with App Directory partners. Use Yext as the source of truth for the facts about your agents — and as a vehicle to get that data to the public.
Whenever an agent or team in the field makes a change to publicly facing data online, your brand and regulations must be taken into account. That’s why Yext for Insurance includes pre-built workflow functionality, so that every update can be reviewed by the proper teams before it goes live. When you add in integrations with our App Directory partners, such as Proofpoint, you can rest easy knowing that your content has been through the right channels of approval.
We know there are many ways that insurance agencies buy software solutions for agents. That’s why Yext has flexible programs and partnerships to help sell our best-in-class solution to your non-captive agents as well. Partner with Yext to recruit new agents and retain existing agents with a frictionless agent experience — and a solution to put them in control of their digital presence.
Built for Scale and Conversion
The way consumers search for information has become increasingly complex. And whether they type a query in by hand, or pose a question to their voice assistant, your website needs to provide rich, specific answers. That’s why it’s critical to have AI-ready pages for each of your advisors, events, restaurants, menus, locations, and more. With Yext Pages, you can put your marketing team in control of your brand’s landing pages — and help them manage those pages efficiently and at scale — ensuring consumers find optimized, accurate, and consistent answers about your business, no matter how they’re searching.
Get found. Everywhere.
Yext Listings puts you in control of the facts about your business across 100+ digital services globally, including Google, Amazon Alexa, Apple, Bing, Facebook, Yahoo, and Yelp. Yext’s industry-leading Knowledge Network gives you direct connections to all the places where consumers seek answers about your brand.