User-tested UX

The best search experiences are smart, AI-driven, and easy to use. We've tested with thousands of users across dozens of experiences that use the Search UI to validate and improve our default theme. User testing also illuminates best practices around search bar placement and more ways to help users turn to search quickly.

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Unbelievable task speed, accuracy, and ratings

Adding AI search to your site gives users the experience they want so they can find the info they need. On a recent user test, we saw accuracy scores of up to 99% when users used search to complete a task finding a specific piece of information. (Source: Yext Proprietary Study, 2021)

How to get the most search clicks

Encourage your users to take advantage of powerful Search! We've run several experiments that show how you can improve your search usage, like:

  1. Minimizing distractions
  2. Making the search bar larger
  3. Adding suggestion pills
  4. Adding animated rotating placeholder text
Searching vs. Browsing

When customers use search to find information, they are more likely to have a positive experience with your site. In one recent test, site visitors used search to complete their task 68% of the time, and searchers found what they were looking for more than 30 seconds faster than browsers. Searchers began their first search within 60 seconds of starting their tasks. (Source: Yext Proprietary Study, 2021)

Good Search vs. Bad Search

Customers prefer Search to outdated keyword-based search experiences. In one user study, we asked users to compare a Yext-powered Search experience to the traditional site search it replaced. We saw huge gains in ratings, speed, and accuracy. (Source: Yext Proprietary Study, 2021)

Site Search vs. Google

What happens when you simply ask customers to start on Google? We saw that once users find site search on a brand's page, they are 68% more likely to use it in subsequent tasks. No more sending your customers back to Google once they've found you! (Source: Yext Proprietary Study, 2021)

Mobile and Accessibility Testing

The best search experiences are accessible to all, regardless of ability. Mobile testing ensures your experience works on a computer and on the go. Search experiences (built by the Search Javascript Library and the Yext Hitchhikers Theme) are built with WCAG best practices in mind, as supported by the ADA.

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One Platform. Unlimited Solutions.

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Create an intuitive eCommerce search and discovery experience so you can deliver direct answers to your customers every step of the way. Turn your website into a conversion engine and streamline the digital customer journey with AI\-powered Commerce solutions from Yext.

Create an intuitive eCommerce search and discovery experience so you can deliver direct answers to your customers every step of the way.

Turn your website into a conversion engine and streamline the digital customer journey with AI-powered Commerce solutions from Yext.

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Employees need company information to do their jobs. Make it easy, fast, and fun to find with AI\-powered workplace search solutions from Yext.

Employees need company information to do their jobs. Make it easy, fast, and fun to find with AI-powered workplace search solutions from Yext.

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Build on the Yext platform for a fully custom AI search experience — fast. With SDKs, APIs, and robust documentation, the Yext Answers Platform provides the building blocks to create a bespoke search experience.

Build on the Yext platform for a fully custom AI search experience — fast. With SDKs, APIs, and robust documentation, the Yext Answers Platform provides the building blocks to create a bespoke search experience.

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