Augment your customers' search experiences with business rules that boost, bury, and personalize search results.
Businesses from all industries can leverage Query Rules to display content that is better for your business. For example, a financial services firm can boost loan officers in their search results if the user enters a particular search term.
At its core, Query Rules is all about personalization: tailoring search results to each and every consumer. Users can also include context, in the form of third-party CDP data, as part of their criteria and actions to adjust the search results and personalize an Answers Experience.