Customers can experience a physical store in a much more connected way than any online shopping experience. On Black Friday 2012, the busiest of all in-store shopping days, experience and utility won.
Industry Insights
1 min
The Best of Black Friday 2012
How retailers took advantage of Black Friday to offer customers memorable in-store shopping experiences.
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By Yext
Nov 30, 2012
1 min
![](http://a.mktgcdn.com/p/_q04i-GJy3mxKBaK5lYyhHzN7xpp-CQi0sLBWdjqUBE/780x439.jpg)