Yext on Tour Recap: Atlanta and Los Angeles

PlanOmaticLooking for information on Yext on Tour 2017? Check out our website

From smartphones to location services to the internet of things, location data has never been more important to the customer journey than it is right now. These topics and more were on the minds of nearly 200 guests during Yext on Tour in Atlanta and Los Angeles last month.

These half-day events were filled with insights, networking, and conversation — all designed to help guests harness the full power of location for their business. At each event, we spoke with marketers about the evolution of location and how they can embed location data into their marketing efforts to serve consumers at their moments of intent. Along with Yext staff, we welcomed an array of marketing and location experts who discussed the future of location and how marketers can leverage Yext in moments that matter.

Yext on Tour: Atlanta

PlanOmaticOur CEO Howard shares how location has evolved in today’s mobile age
with guests in Atlanta.

PlanOmaticYext’s Wendi Sturgis & Huddle House CMO, Alison Delaney, discuss how the
casual breakfast chain leverages location technology to reach hungry customers.

PlanOmaticLocal SEO Guide’s Andrew Shotland shares how multi-location businesses
can get the most out of Google, Apple Maps, and more.

Christian Panel ATLEVP of Strategic Partnerships, Christian Ward, discusses the intersection of
location, search, mobile and social with The Home Depot’s SEO and Strategy Manager,
Erin Everhart, DealerOn’s Director of Search, Greg Gifford, and SunTrust Bank’s
SEO and Product Development Manager, Sadiq Punjani.

PlanOmaticWe brought New York treats to Atlanta. Guests noshed on Yext-branded
cookies from Momofuku’s Milk Bar.

PlanOmaticOne of our ‘eXperts’ chats with guests about Yext’s
Location Management Platform.

Yext on Tour: Los Angeles

Our CEO Howard discusses how location data is now embedded into
every state of the customer journey.

Jeff_Good_LAYext CMO, Jeff Rohrs, shares how today’s mobile marketers can use
location to their advantage.

Erin_LAErin Jaeger, Yext’s Director of Product Marketing, discusses powerful ways
marketers can leverage Yext to support efforts like rebrands, mergers and
acquisitions, holiday promotions, and more.

Wendi_Steve_LAYext’s Chief Customer Officer, Wendi Sturgis, sits down with iProspect’s
Head of Owned Media, Steve Beatty for a location one-on-one.

John Gagnon_LABing’s John Gagnon shares insights on how voice search will impact
local search results.

Cherins_LAYext’s EVP of Small Business and Partner, Jonathan Cherins, leads a
discussion on location and search with the founder of Search Engine Journal,
Loren Baker, Pacific Dental Services’ Director of Digital Marketing, Xavier Dao,
and Bruce Clay’s VP of Search Operations, Duane Forrester.

And our guests had a great time, too!
Check out #yextontour on Twitter for even more highlights and tweets from those who attended.

We’re excited to get back on the road soon and help even more marketers go places! Stay tuned for more announcements on when we’ll be coming to a city near you.


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