The patient journey is evolving faster than ever. They aren't just searching on traditional channels—they're turning to AI-driven search, social media, and more to find information about their care options. How can your healthcare organization adapt to meet them everywhere they're at?
Join our expert panel for a live conversation on how slight changes to your digital strategy can help you attract, engage, and convert today's digital-first patients.
During the session you'll learn how to:
Build a digital strategy that connects with every patient across every generation
Optimize for AI-powered and social-driven patient discovery
Create content that aligns with how patients actually search—whether for symptoms, conditions, or care options
Measure what matters with attribution models that track the full patient journey
Secure executive buy-in and measure success across patient touchpoints
Watch now to secure your spot alongside other leaders in healthcare.
Who should watch
Healthcare marketers
Patient experience leaders
Anyone focused on improving the patient experience
Why watch
The patient journey has fundamentally changed. With 80% of patients researching care options online and 67% demanding digital booking capabilities, healthcare providers must adapt their digital strategy to meet evolving expectations.
