Video

The New Wave of Customer Support

Customer support teams are underwater. With the ecommerce market growing by 45% in 2020, historic demand has led to support ticket volume rising by 30% since last year. And the nature of these customer requests are only growing more complex in nature. How prepared are service teams to handle this modern era of customer support?

Customer support teams are underwater. With the ecommerce market growing by 45% in 2020, historic demand has led to support ticket volume rising by 30% since last year. And the nature of these customer requests are only growing more complex in nature. How prepared are service teams to handle this modern era of customer support? In this Yext Talk, you'll learn about:

  • The driving forces behind this surge in support requests and shifting customer behaviors and attitudes

  • A history lesson on how the industry got here, and an examination of previous waves of support automation and their impact

  • The way forward: how Search and language processing can strategically address this demand, future-proofing for what's next and creating long-term brand loyalty for your business

Joe Jorczak
Head of Industry, Service & Support