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Blog

May 27th, 2016

Yext CMO Jeff Rohrs at Cleveland Clinic Patient Experience Summit: Solving Healthcare’s Location Data Crisis

Earlier this month, Yext CMO Jeff Rohrs took the stage at the Cleveland Clinic’s Patient Experience Summit to discuss the current location data crisis in the healthcare industry. His presentation examined the evolution of patients’ search behavior brought on by the rise of mobile, why location data must be managed by providers, and what steps can be taken to ensure patients always receive accurate facility and physician information when and where they need it.

May 10th, 2016

New White Paper: Healthcare’s Location Data Crisis and Improving the Mobile Patient’s Journey

Today Yext released a new whitepaper, “Healthcare’s Location Data Crisis: Improving the Mobile Patient’s Journey,” to help healthcare organizations better understand the state of their industry’s mobile search ecosystem, and why efficient location data management is more critical than ever.

May 10th, 2016

Yext Founders Give Back to Thomas Jefferson High School to Support STEM Education

Today, Yext announced a donation to the Thomas Jefferson High School for Science and Technology to support students pursuing a STEM education. Yext’s gift will be used to support the school’s “Yext Computer Systems Lab,” where senior students can conduct independent study in computer systems and software.

This donation has particular meaning for several founding members of Yext, including Howard Lerman, CEO, Tom DIxon, COO, Sean MacIsaac, CTO, and Alok Bhushan, EVP of Finance, as they met for the first time as students at TJ high school. They are proud to give back to the school they credit for their early passion for technology, and ultimate success as entrepreneurs in the tech industry.

May 4th, 2016

Wendi Sturgis Named Chair of Georgia Tech’s Advisory Board

We’re proud to share today that Wendi Sturgis, Yext’s Chief Customer Officer, has been named Chair of the Georgia Tech Advisory Board (GTAB). A Georgia Tech graduate with a B.S. degree in Industrial Management, Wendi is passionate about strengthening the school’s engineering program and supporting younger generations, particularly women, in pursuing careers in tech.

April 28th, 2016

Introducing Publisher Suggestions

We’re always looking for ways to help you improve the information and content that appears online about your locations – from correcting inaccuracies in your data, which confuse customers, to powering real-time updates for enhanced content like photos and special offers. Today, we’re introducing a new way to optimize your location data with Publisher Suggestions.

April 21st, 2016

Google’s Removal of Right Rail Ads: Navigating an Organic Ship in a Sea of Paid Advertising

“Google began 2016 by firing a proverbial shot across the bow of the desktop SEO ship. But never fear, the organic search ship is not sunk yet. It may need a few repairs and enhancements, but it’s still a sea-worthy vessel.”

iProspect’s Head of Owned Media, Steve Beatty, gives his perspective on how Google’s removal of right rail paid search ads on desktop browsers is impacting millions in the local search community, including advertisers, agencies, experts, and SEOs alike.