April 23rd, 2015

Protecting Against Future Algorithm Changes

“Mobilegeddon” has left thousands of companies scrambling to adjust their sites for Google’s new mobile-friendly algorithm. Fortunately Yext is always ahead of the curve, anticipating major shifts like this. Find out how Yext's products future-proof businesses' digital presence against algorithm changes.

April 16th, 2015

Yext Survey Finds that Food Services is Most Competitive Category in Local Search

Yext conducted an online survey of 103 consumers to gauge how they make decisions about where to go to eat, and what that means for restaurants trying to get found online.

March 24th, 2015

Yext Survey Results: 95% of Respondents Have Found Incorrect Business Information Online

Yext conducted a survey of 100 digital marketing professionals to prove how fragmented the local search market really is, and the negative effect this has on local businesses and the consumers searching for them online.

March 20th, 2015

Yext Supports #STEMlikeagirl Event

The Academy for Software Engineering (AFSE) hosted an event this week called #STEMlikeagirl, designed to encourage young female students to consider careers in science, technology, engineering, and mathematics fields (aka STEM). Yext sponsored the event along with Github, izone, RPI, and the NYC Department of Education. The AFSE is a New York City high school […]

March 17th, 2015

Instagram Monitoring with Yext Webinar

More than 70 million Instagram photos and videos are posted every day. And according to the Pew Research Center’s Social Media Update 2014, more than half of internet-using young adults ages 18-29 (53%) now use the platform. But more impressive than the size of Instagram is how active it’s users are. Almost half (49%) of […]

March 16th, 2015

Best Practices for Effective Digital Presence Management

Our recent whitepaper, “The Guide to Digital Presence Management,” explores the fragmentation of the local search market, the complex problems this creates for both business and consumers, and best practices for overcoming these challenges and ensuring an effective digital presence. When considering best practices, there are four key areas that businesses need to address: Listings […]

March 11th, 2015

The Guide to Digital Presence Management

Today we’re introducing our new whitepaper, “The Guide to Digital Presence Management,” which explains in detail what local digital presence management is, why businesses should care, and best practices for creating a strong digital presence for business locations that effectively drives both online and offline store traffic. This paper is intended to be a resource […]

February 25th, 2015

Building Store Locators for SEO Webinar

Store locators have evolved with the digital space around them. Watch this webinar to learn how you can employ best practices to engage directly with the consumer at a critical moment in the path to purchase.