Every day, customers, employees, and partners look up your business online to find information. These questions are asked in dozens (if not hundreds) of places: search engines, websites, apps, voice assistants, and more.
Making sure your business information is consistent in all of these places is challenging. The answers to these questions are scattered throughout different sources, so they can be hard to find. This is exacerbated when each digital channel is managed by different teams.
It takes money, time, and designated resources to maintain each of these single-purpose applications. But if you don't manage each of these channels, you risk leaving your customers without reliable access to the information they need.
It seems like every business should be managing their information, right? But this is harder to accomplish without a vendor like Yext that can help you manage information across first- and third-party touchpoints.