Optimize Your Branches for Search With Branch Marketing

Connect your physical and digital storefront to capture consumers who search for banking products and services on the web.


Set your branches up for success


Branches with complete, optimized listings receive 52% more clicks from local search


Branches with 4 or 5 stars are positioned 9% higher in the local pack than those with 2 or 3 stars


Businesses with AI-powered site search from Yext see 1.4x increase in site conversions

Give your branches the best opportunity to win in search

Complete and total control of your online presence

Google. Apple Maps. Amazon Alexa. Bing. Yelp. Consumers interact with your branches on hundreds of search engines, maps, voice assistants, and more — keeping them all up-to-date could require vast manual effort. Take a new approach and use direct integrations to manage your branch listings. This gives you total control over your online presence, as well as complete and optimized listings in more places.

Optimize landing pages for search

58% of searches don't include your brand name. For example: "life insurance near me." Drive more unbranded searches to your website with branch landing pages that are optimized for search.

Manage your branches’ reputation

Ratings and reviews not only tell potential customers what they can expect, but they also impact where your branches and ATMs show up in search.

With Yext, monitor, respond to, and generate reviews to win more business. Click here to learn more about how Yext can help you manage your reputation.

Answer questions on your website – intelligently

Take your branch locator to the next level. Yext site search understands natural language questions and returns direct answers — not just links.

Update once, update everywhere

Gone are the days of logging into Google and then your CMS to update information about your branches. Simply change your data in Yext and watch it update on your branch listings, pages, locator, and more.

Gain new customer intelligence

Take advantage of Yext analytics to truly get a holistic view of your performance in search, as well as natural language sentiment analysis tools to see specifically what contributes to positive and negative branch experiences.

The Answers Platform

Explore the integrations and platform features that help you deliver cutting-edge, AI-powered search experiences.

App Directory

Use Yext's pre-built integrations with all the business tools and services you trust to power your search experiences.

Yext AI Search for Salesforce
Domo Analytics App
Tableau Analytics App
Google Data Studio
Knowledge Network

Power listings for your branches on top third-party search platforms.

Google Business Profile
Amazon Alexa

Create and manage integrations with one user-friendly tool

Data Connectors

Your single source of truth online for the many public facts about your brand. Whether it's information about a product offering, store location, job opening, or professional credentials, you'll be able to provide people with actionable answers to the questions they're already asking.

Knowledge Graph

Strategic application of several Yext-built algorithms to optimize performance across different types of data and queries

Answers Multi-Algorithm Approach

Yext's real-time update architecture and dual sync feature delivers your data seamlessly across the Knowledge Network

Listing Management

Tools to track the clicks and conversions that can be attributed to your Yext products on and off of Yext pages

Conversion Tracking

Financial Service and Insurance Customer Stories

Financial Service and Insurance Resources